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Marketing solutions

Geodemographics 101: An insight into segmentation of data and the issues marketers face

The festive season is behind us. This means for many Marketers they’re looking for a good start to the year to produce the magic needed to reach their ROI. In the Geodemographics 101 blog we identify the needs of Marketers as … » Read more…

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Top Tips on building the bridge between marketing and compliance

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For future-ready marketers in a data-driven world, working in partnership with compliance is becoming part of the status quo. Yet with new regulatory compliance requirements looming, time is running out to get everything in place and ensure that marketing departments … » Read more…

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