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How to achieve successful acquisition in the age of the digital customer

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One of the key trends coming out of 2015 was the increased prioritisation of seamless customer experience by brands that recognise its significance in the age of the customer. With the emergence of the new digital customer, businesses are beginning … » Read more…

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Quality, integrity and precision – everything that badly executed lead generation isn’t

Historically the disparity between good lead generation and bad lead generation has been wafer thin, the difference of one sale making or breaking a campaign. I firmly believe that these barriers are being broken down with smart innovative solutions to … » Read more…

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