Core - consumer direct marketing mailing lists & email lists

Faced with increasing regulation and consumer opt-out, providers of mailing lists  have been under severe pressure to fill the ever widening edited electoral roll gap with new, relevant and recent data sources. Callcredit's Core database is the culmination of a continued data collection programme both online and offline. Now comprising over 43 million consumer records, it is the largest UK consumer marketing list and prospecting database of its kind.

Comprising a wide range of consumer targeting attributes, Core provides the most comprehensive mailing lists and email lists available. Core contains both actual and modelled datasets that arm marketers with the key variables they need to drive successful customer recruitment, retention, reactivation and cross-sell campaigns. It also caters for truly integrated direct marketing campaigns by delivering access to multi-channel touch points of significant volume within email lists, telephone lists and direct marketing mailing lists:

c. 43 million Consumers
c. 27 million Residential Addresses
c. 22 million Resident Households
c. 20 million Opted-In Email Addresses
c. 20 million Landline Phone Numbers plus OSIS matches
c. 15 million Mobile Numbers  

Consumer marketing data variables available:

  • Age, lifestage and event triggers
  • Household composition, status and residency
  • Property characteristics
  • Homemover triggers
  • Financial characteristics and behaviour
  • Credit marketing variables
  • Insurance renewals
  • Investors and Directors
  • Mail order and DM responsiveness
  • Readership
  • Vehicle preference
  • Holidays, interests and charitable donations
  • Shopping and lifestyle
  • Consumer segmentations including CAMEO

If you are looking for a specific mailing list count use our Data Count Request Form to find consumers on our Core database who match your criteria.