White Papers

Please take a look at our latest White Papers.

Think Works - 2013 Review and Predictions for 2014

Think Works - 2013 Review and Predictions for 2014Latitude Digital Marketing
December 2013

In this report, we’ve put together a brief review of the biggest marketing developments in 2013 and our predictions for 2014.

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2013 RetailVision Report

2013 RetailVision ReportDr. Chris Duley
November 2013

The 2013 RetailVision Report reveals that the UK's largest retail destinations continue to maintain retail revenues, against a backdrop of increasing competition from online retailers and prolonged tough trading conditions. Major retail centres have further cemented their regional dominance and have put more downward pressure on the surrounding smaller towns and local shopping centres across the UK, where revenues have started to see some decline. These smaller retail destinations will have to work hard to stimulate footfall and establish their identity to attract shoppers.

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Tracking a decade of changing consumers in the UK

Tracking a decade of changing consumers in the UKPaul Kennedy and Andy Peloe
November 2013

The UK Census has come a long way since its inception in 1801; however, the future of this once a decade exercise is still uncertain. The UK population has become more difficult to count, due for example to mobility and migration. A number of proposals are being considered including the introduction of a primarily online version and one based on existing government data with compulsory annual surveys. In the meantime, the most recent Census has confirmed some significant changes to the structure of society in the UK since the previous assessment in 2001.

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Bigger Data - The Potential of Increased Data Sharing

Bigger Data - The Potential of Increased Data SharingWill North
October 2013

Lenders are under increasing pressure to deliver more accurate and comprehensive lending assessments and credit management decisions. A range of economic and market developments and a renewed focus on regulation are pushing organisations to develop ever smarter credit assessment and business rules.

We explore how new data sources, the use of more granular data and more frequent data updates can offer huge potential benefits in helping deliver smarter decisions.


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Shutting the Door on Tenancy Fraud - One Year On

Shutting the Door on Tenancy Fraud - One Year OnSeptember 2013

Our research continues to show that whilst improvements have been made there is still a long way to go to stop tenancy fraud. The problem is widespread and is happening across a wide range of regions but by working together it can be tackled.The first step is realising that it can't be dealt with in isolation and realising that the true value of data is derived from the insight it delivers, insight that can only be effectively seen when data is shared between local authorities and enhanced by third parties like Callcredit.

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