Callcredit offers a huge range of innovative and versatile products across all industries, but don't just take our word for it.
Browse some of the testimonials below from a selection of our clients, or take a look at more in-depth client case studies.
- Credit Risk & Affordability
Over Indebtedness Score
The work we've been able to undertake with Callcredit has enhanced understanding of our existing Santander customer portfolios with an increased insight into customer affordability and indebtedness. The results of retrospective analysis across retail product portfolios has been uniformly positive, enabling enhanced credit management strategies to be developed in line with our desired portfolio management objectives and to ensure appropriate customer outcomes.
Freemans Grattan said:
By working with Callcredit, we are able to enhance and streamline our application process, to ensure that we can accept as many applications as possible while maintaining our responsible approach to new credit accounts.
In addition, Callcredit's behavioural data solution helps to improve the way we manage our existing customer accounts and ensures that we can address at an early stage any customers who may be struggling to meet their credit commitments.
Age Verification - BetVictor
“We were keen to increase our pass rates without our genuine customers being affected; CallValidate has enabled us to do just that. We are now able to keep more customers playing without the lengthy manual checks, significantly reducing operational costs and increasing customer satisfaction”
- Consumer Marketing Data
We are always on the look-out for new ways of reaching out to our customers, and for many people email is their preferred channel. We were very impressed with the breadth and depth of Callcredit's data and the consistently high match rates that they achieve, ensuring we receive real value for money from our marketing investment.
CAMEO Segmentation and IMD
The Camping and Caravanning Club said:
Prior to signing up to CAMEO UK we had been using Callcredit’s data cleansing tool improvemydata.com (IMD) to clean our records, suppress against current member records and to screen for deceased and gone away records. We receive a large number of records from non-member bookings that have great marketing value but the address provided on those records is sometimes not suitable for mailing purposes. After using IMD we realised that we could enhance our data even further and market more effectively, by profiling our data and as such we have taken the decision to use CAMEO UK.
Online Data Cleansing and Processing
Yorkshire Water said:
I have found improvemydata extremely easy-to-use. Many of our campaigns have to be turned around very quickly, sometimes within a couple of days. My experience using data bureaus would have meant that it would have taken me about a week to get the data that I needed - something that simply wasn't an option. Improvemydata enabled me to process my data well within 24 hours, helping me to get my campaign out on time.
William Hill said:
By working with Callcredit we have transformed the way we use our marketing database. More people within the business can benefit from the analysis and reporting tools and effective customer communications can now be issued in an even more timely fashion. We look forward to continuing to work with Callcredit to further improve our marketing database.
Online Lead Generation
Seasons Holidays said:
We have been working with the team at Callcredit for well over a year and have found their service levels and industry insight to be exceptional. Data supplied is always the very highest quality that we receive from any supplier and we have quickly built them into our marketing strategies for new customer acquisition, we look forward to developing our relationship even further. Quite simply Callcredit continually delivers us new customers each and every month.
National Express said:
Sending emails to new prospects via a third party was something completely new to the business here at National Express. Callcredit made this entire process really straight forward and easy for the business to digest with the entire project being underpinned by some excellent account management on the front line. Since day one our account manager has been hugely proactive and always manages to exceed our expectations while delivering excellent knowledge & skills that have really driven our projects forward. From a commercial perspective our prospect email campaigns have all returned excellent ROI which rubber stamps the expertise and accuracy of Callcredit's prospect universe and data profiling.
Consumer Marketing Data
British Heart Foundation said:
Callcredit has been supplying data to the British Heart Foundation since 2007. Originally postal data and now email data. I have always found the service very efficient and helpful. When deciding on the type of data they are very knowledgeable in helping decide which variables to select.
Callcredit produces data counts very quickly and upon sign off the data is delivered nearly instantaneously. I have no hesitation in recommending them as a supplier.
improvemydata.com - Qbase Direct
Qbase Direct said:
Qbase Direct has worked in partnership with Callcredit for a number of years, due the professionalism and the proactiveness of our Account Manager. improvemydata.com is a superb application, combining Callcredit's excellent data sources with simplicity of use and great functionality.
Online Lead Generation
TTH Media said:
Callcredit have consistently delivered an excellent direct marketing and data collection service; this high level of service has been instrumental in TTH growing as a company. Their email data is managed with quality and longevity in mind and their lead generation platform allows for campaigns to be tailored to an individual client's needs. In addition to this, their communication, reporting and task completion times are all excellent.
improvemydata.com - JAMM Print & Production Ltd
JAMM Print & Production said:
Jamm has always found Callcredit to be an incredibly reliable, professional and efficient organisation that we rely on heavily in our industry on a regular basis for data cleansing and processing to enable us to maximise client data and postal requirements and savings.
The software package improvemydata.com is extremely user friendly and extremely quick when we are running against tight schedules with our clients.
Alongside this Callcredit has a good help support team and sales team that are always willing to assist and help. I would certainly recommend Callcredit as a supplier.
Consumer Marketing Data
Response One said:
Callcredit is always one of my first ports of call when planning a media campaign, regardless of the client or channel. The breadth of selectability, resulting from a combination of detailed transactional information and valuable life-stage enhancements, means that there is always suitable data available for both the most niche and wide-reaching activity. What sets them apart from the competition is the speed and flexibility, with information requests turned around at an impressive pace and campaigns deployed quickly and effectively thanks to a combination of knowledgeable staff and robust technology.
Having worked with TTF for the past six years, I can confidently state that their data performance is amongst the most consistent in the marketplace, across a breadth of clients covering most industry sectors. Of particular note is the responsiveness of their email database, which frequently ranks amongst the top digital media sources for our key clients operating in this channel. I would have no hesitation recommending TTF to any agency or advertiser looking for a partner to provide them with both the experience and dynamism to support their data-driven marketing in the short- and long-term, and the ability to fulfil their campaign requirements quickly, efficiently and effectively.
Online Lead Generation
There are so many options to advertise and drive traffic. But with Callcredit data acquisition you literally pay for exactly what you want - qualified leads. BragItUp lists the top ten fashion deals of the week; we wanted subscribers who would appreciate the deals we find. Callcredit data acquisition is akin, in the offline world, to going to a party at the O2 and asking all the women there who like fashion to go into a separate room. Then talking to each one and introducing them to our business and asking who wants to sign up. It's clever and it works.
Email Append - IM Group
IM Group said:
We've appended email addresses twice with Callcredit, matching around 24% of our database to the Enhance pool. This has hugely increased the number of email addresses we now carry and enabled us to link email addresses to a customer's home address and previous purchase history. This in turn has helped us reduce traditional direct mail costs, increase the relevance of our marketing communications and increase the frequency we can communicate with our customers.
I was impressed with the level of service and the delivery of our data. Callcredit managed the entire process from the initial matching, the permission pass broadcast and the final reporting. It was a simple process that was managed efficiently. I would recommend the business and their Enhance service to other data owners.
Orca Media said:
Callcredit has been a trusted supplier to Orca Media for many years. They are always prepared to offer additional insight into the Define selections which enable us to provide our clients with detailed recommendations. They are always efficient when responding to any requests and a pleasure to deal with. We look forward to doing business with them in the future.
Working in partnership - MarketingFile
Callcredit has been a key partner and leading supplier to MarketingFile since 2006. The level of service we receive and the data quality are both excellent, which has helped increase customer retention, acquisition and growth in one of our key market sectors. We consider The Trading Floor and the Callcredit Group as a whole a key partner to future success.View more
Online Lead Generation
Oi Research said:
After testing many suppliers, Callcredit have consistently supplied the best performing lead generation data and consistency of excellent service. Both live data generated online and existing consumer postal and email data for rental continues to outperform the market in delivering real customers for our clients.
- Retail Network PlanningView more
Retail Location Planning
JUST EAT said:
As a rapidly expanding business, it is vital we have access to high-quality and in-depth insight into our marketplace. A huge amount of transactional data is captured during the online ordering process, and by enriching that with Callcredit's insight and location planning tools, we can gain a depth of knowledge that will support our growth and ultimately benefit both our customers through expansion of local choice, and our partner restaurant through increased revenues.
- Fraud & Verification
We were extremely pleased with the flexibility that CallReport offered us, as well as Callcredit's willingness to adapt the product for our specific needs, which is why we were confident in signing this five year deal.
ID Verification & Fraud Prevention
Mobile phone retailers assume the majority of fraud risk when connecting customers to the mobile networks. If the connection is terminated by the network for fraud, then the retailer suffers the financial loss of the mobile device, which can have a major impact to margins. CallValidate has helped us reduce third party fraud significantly by instantly verifying identity, using a wide range of data sources accurately, and without interrupting the customer experience.
Intelligent Environments said:
Flexibility and innovation are at the heart of IE and it's a rare pleasure to work with a partner of such calibre as Callcredit who share the same high standards.
ID Verification and Fraud Prevention
Intelligent Payments said:
Callcredit Information Group offer an excellent product that provides merchants with powerful data sources catering for Know Your Customer, Age Verification and Anti Money Laundering enforcement, all of which are critical for online gaming companies. By adding CallValidate to our platform, merchants now have the ability to verify and screen their customers based on risk and regulatory requirements.
United Trust Bank said:
In 2010 United Trust Bank, a specialist bank based in London, appointed Alan Margolis to head its Bridging Department. Alan had used CallML at his previous company and was aware of its benefits. As both speed of process and a multi layered approach to fraud prevention was considered essential, it was decided to incorporate CallML into the new Department’s process.
Alan Margolis commented: “Fraud risk is of critical importance to all lending businesses and the incorporation of CallML into our process was a logical step. Some bridging loans are time critical and we required an online-ID product that not only provided a certain requisite level of information, but that could also deliver within the time frame required. CallML met these requirements and has been integral to us building a successful business.
“Indeed, such was the success of CallML for the Bridging Department, that it has been adopted by another department within the Bank.”
Orbit South - ThreeSixty Tenant View & ThreeSixty Online
Orbit South said:
“Prior to working with Coactiva we didn’t have a solution in place to tackle tenancy fraud. Now we are able to not only help prevent fraud taking place from at application we can review existing properties we manage. This capability has provided significant savings to Orbit, not just financially through recouping costs but through saving time and implementing a more strategic approach to dealing with cases. It has also enabled us to ensure that the properties we manage are let to those with a genuine need for social housing.”
- Collections & Recoveries
London Borough of Hillingdon said:
Due to the accuracy and quality of the data they provided we have so far collected £135k and have arrangements in place for a further £220k clear evidence that this was a very productive and worthwhile exercise, which has ensured essential outstanding revenue has been returned to the Council.
Sun Life Financial of Canada Said:
Callcredit have played an integral part in supporting Sunlife Financial of Canada with this project. Callcredit offer a diverse service in identifying new addresses searching their tracing databases, calling, emailing and utilising the services offered by The Department of Work and Pensions to help trace those customers who may have moved without updating their mailing details. Through these avenues we have managed to reunite over 50% of these customers with their lapsed policies, which is a fantastic result.
- PartnersView more
Asda Money said:
At Asda Money, we are passionate about saving our customers money every day and we believe that this new relationship with Noddle will mean both our existing and potential customers can get some reassurance about their credit history and how this could impact the type of products they apply for in the future. We hope it will help people better manage their day to day finances and give them the reassurance that there are no nasty surprises around the corner.
- Business Efficiency
Risk based verification (RBV) for 'New Housing Benefit and Council Tax Reduction claims'
Leicester City Council said:
Since the introduction of RBV a number of key changes happened in the benefits service as a result of the Welfare Reforms which led to a number of Leicester City Council’s benefit assessment officers being moved from benefit processing to other area’s to implement and support new working practices in regards to the Welfare Reforms.
This has resulted in a loss of about 15% of benefit assessors, however despite this reduction in resource the new claims processing times have remained within corporate targets. If Leicester City Council had not implemented RBV the performance on new claims processing would not have been maintained, I attribute this purely to the RBV model that has allowed us to concentrate on the high risk cases and process the lower risk in a timelier manner.
Health Education England successfully implement the Aspireview Performance Management Solution
Health Education England
Health Education England chose the product Aspireview to deliver its automated performance reporting solution, using the new G-Cloud procurement process. The project commenced in spring 2014 and throughout each stage, from design to delivery, we have been impressed by the professionalism and responsiveness of the Coactiva team. Coactiva has provided us with great customer service and our implementation team has been flexible to respond to changing customer requirements, often within tight deadlines.
The project has run smoothly and the team have delivered a couple of days ahead of schedule to support our go-live on 1st July 2014. Coactiva has also provided us with training to enable us to become self-sufficient at maintaining and developing the Aspireview system ourselves. The sound foundations that Coactiva has provided us with have generated confidence in both the product and the supplier and we look forward to continuing our working relationship to maximise the potential that Aspireview offers.
Blaenau Gwent County Borough Council - Results based accountability (RBA)
Gwent County Borough Council said:
Coactiva provided focussed support for our wider corporate management team, to develop strategic outcomes using RBA methodology. This underpins the work that is very much the cornerstone for the next Corporate Improvement Plan. Coactiva’s contribution was very constructive and the Authority would have no hesitation in using their support in the future.
Caerphilly County Borough Council - workshop facilitation
Caerphilly County Borough Council said:
“We very much appreciated Coactiva’s wise counsel and advice during the planning phase for 3 Single Integrated Plan stakeholder workshops. We were grateful for Coactiva’s expertise in delivering/facilitating the workshops, which have been subject to very positive comment and feedback from participants. The information gathered will be considered and used to good effect in the production of the Caerphilly Single Integrated Plan and supporting action plans.”
Helen Burgoyne at Orbit Group said:
“We chose Coactiva’s product because it allows us to display and use our data in a consistent and straightforward way. Recommendations from existing customers about how easy the product is to use also helped us make our decision, and our experience so far is certainly proving them right.”
New Charter Housing Trust Group said:
“We were looking for a product which would be intuitive and easy to use and Aspireview has lived up to these expectations. It also provides an attractive visual platform, and Coactiva have worked with us to customise the way the information is presented so that it reflects New Charter’s branding and requirements. I have no doubt it will prove to be a valuable tool, allowing us to continually improve performance, creating a culture of ownership among our people and allowing our customers access to more real-time information.”
Andrew Groundwater at Orkney Islands Council said:
“Given our size as the smallest local authority in Scotland, we have limited resources with which to manage and monitor our strategic planning and performance and risk frameworks. We are already seeing the benefit from the implementation of Aspireview in ensuring the most efficient use of staff time and in enabling such matters to be monitored more easily by managers throughout the Council.”
Zaheer Mohammad at NHS Health Education England said:
“Thanks for all the great personalised support in ensuring delivery of HEE's performance reporting solution. I look forward to continuing the journey with Coactiva to deliver future developments.”
Tony Sanderson at First Wessex said:
“We have made significant efficiency savings estimated to be around six man-days of data and report production time. This means we are now able to more easily meet deadlines for board reports. Aspireview has made a massive difference.”
Kate Greening at London Borough of Lambeth said:
“I have found the team at Coactiva to be very open, honest and innovative; they are always willing to listen or help; they often provide me with support beyond what I expected. I have no hesitation in recommending the Aspireview product or the Coactiva team.”
Peter Davey at Homes for Haringley said:
“The opinions of HfH executives and managers on Aspireview have moved over the past year from 'it's interesting' to seeing it as a powerful and valuable set of tools to improve our performance at all levels.”
Deputy Director South at Lifeline Project said:
“I find it really useful to compare differing Lifeline services with Aspireview's user friendly functionality. I wish we had a year's worth of information on the system so I could reflect back. On the whole, I like Aspireview and can only see it becoming better and even more useful.”
Anne Rehill at South Downs National Park Authority said:
“We wanted a system that we can use to measure both our own corporate performance and the outcomes of the South Downs National Park Management Plan, which will be delivered in partnership with voluntary organisations, local authorities and many others who live and work in the National Park. We therefore needed something flexible enough to allow our partners to record their performance directly. This system will also allow transparent reporting and benchmarking to support our improvement programme.”
Jenny Rawlinson at Raven Housing Trust said:
“The Coactiva implementation team were always available and extremely helpful while we were setting up Aspireview at Raven. They interpreted our requirements well and provided the training we need so we can further develop the system ourselves. They have been a pleasure to work with.”
Cath Owston at Charter Housing Trust said:
“The integration of Aspireview to HouseMark eForms will not only save us time in populating the data but also allows us to share benchmarking information with staff and customers in a visually appealing dashboard format, making our performance data much more transparent and accessible.”
Damien Ward at Sentinel Housing Association said:
“The simplicity of using the system has meant that managers have liked what they have seen. Benefits to Sentinel include the key corporate documents being in one place, helping to raise awareness as well as improved accountability for delivery.”
Performance Manager at East Lothian Council said:
“The project has been the most collaborative venture that I have experienced in my 20 years in HB/CTB Administration. It successfully united DWP & Local Authorities in a common goal to use statistical information as business intelligence in order to drive performance improvement.”
Tony Sanderson at First Wessex said:
“After an extensive selection process, we chose Aspireview because of the simplicity and flexibility of the solution. The support we have received to date in designing and implementing the system has been excellent; Coactiva have guided us in specifying the solution to meet our business requirements. We expect to deliver significant productivity gains and greater business insight from our performance data as a result of this collaboration.”
Marc Rostock at North Devon Homes said:
“We have been working with Coactiva to implement a system that will strengthen performance management and planning across our business. We were attracted to Aspireview because of the flexibility offered by the product and the implementation staff. Throughout this process we have been able to work with Coactiva to explain our vision of what we want the system to do for us and to find a way to make Aspireview work for us in this way. Whilst we are still in the early stages of rolling Aspireview out, a genuine openness to our ideas, a willingness to listen and respond to these and the flexibility inherent in the product have helped us to make a lot of progress in delivering something that fits our business in the way in which we had hoped.”