News

As specialists in managing consumer data, Callcredit Information Group has a wealth of industry experts who are able to provide insight and analysis into every sector, as well as add further depth to research.

In this section of our website you will find current Callcredit news stories as well as press releases issued in previous years. For any media enquiries, interview requests or industry insights, please contact our press team.

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Mobile and Tablet click volume now over twice as high as Yahoo and Bing combined

07 February 2012

Latitude Digital Marketing has released its Mobile Review analysing the rapid growth of Mobile and Tablet in 2011 and providing predictions for 2012.

Mobile and Tablet are now responsible for 13.4% of all Paid Search clicks with 8,500 clicks arriving through Google - 2.5 times as many clicks as Yahoo and Bing Paid Search combined. A total of 11.9% of all website visits now come from Mobile and Tablet as consumer web behaviour proves increasingly multi-screen in nature.

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Secure Trust Bank signs up with Callcredit for acquisition and verification support

06 February 2012

Secure Trust Bank has selected Callcredit Information Group to provide tailored customer acquisition and verification services to support its growth.

The bank, which specialises in offering lending and banking solutions to UK customers who may not be adequately served by other banks, has enlisted the services of Callcredit’s Bristol-based contact centre to manage an outbound telesales campaign targeting prospective customers. In addition, Secure Trust has signed up to use Callcredit’s bespoke identification and verification software, CallValidate, to check the identity of new customers and fulfil strict anti-money laundering (AML) requirements.

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Zenith selects Callcredit as its Credit Reference Agency

02 February 2012

Specialist fleet solutions provider Zenith has selected Callcredit Information Group as its preferred Credit Reference Agency (CRA), to help assess applications for car salary sacrifice funding.

Zenith, which is one of the leading providers of employee car salary sacrifice schemes in the UK, will use Callcredit’s SHAREReport service to quickly identify potentially high risk applications for car finance.

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Analysis of 2012 Electoral Roll identifies decrease in overall opt-out rate but highlights worst hit areas

31 January 2012

Direct marketing services and credit data agency Callcredit Information Group has today published its ‘2012 Regional Electoral Opt-Out Report’ for the 2012 canvas.

With 99% of UK councils’ electoral rolls now received, the report confirms that opt-out rates have decreased for the second year in a row, with 4.7% fewer people opting out of the edited electoral roll compared to last year. Despite this, opt-out rates still remain significantly high and there are still dramatic disparities between local authorities.

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Callcredit whitepaper looks at turning data into insight

25 January 2012

Callcredit Information Group has today published its latest whitepaper, ‘Making the Most of Your Data’, looking at how effective use of credit data can deliver improved customer insight and smarter strategies in a challenging market.

The whitepaper is written by Will North, Market Development Manager at Callcredit, who examines how lenders and other organisations can reduce their exposure to unnecessary risk by using a wide range of data sources to influence their decisions.

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