Too much data, not enough customer insight? | Infographic

Research conducted by Callcredit amongst senior marketers found, there’s a deluge of data pouring into businesses today and everyone expects marketers to make sense of it all. But most senior marketers now feel overwhelmed by customer data rather than empowered.

Take a look at our infographic to see how to squeeze meaning from the mass of data in your business and to create a clear path through the data minefield.

You can also download The Marketer’s Essential Guide to Using Data for more information.

Download the e-book today!

Data from Callcredit Data Fears Research 2016 (Sample: 151 senior UK marketers)

Infographic - Too much data, not enough customer insight?

Download The Marketer’s Essential Guide to Using Data for more information.

Download our e-book

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