In the current economic climate the pressure is on for government agencies to develop well executed Public Sector communications and planning strategies that deliver value for the taxpayer and a high quality citizen experience.
Whether these strategies are addressing short term tactical issues like a bird flu epidemic or longer term strategic initiatives as diverse as apprenticeships promotion, recruitment for the forces, stop smoking campaigns, online vehicle licensing or national tax-free savings marketing, the objective is always to inform, educate and stimulate a response.
The challenge is to ensure that these objectives are confidently achieved, delivered through a flexible solution and that a return on investment can be shown, in an environment where everything is accountable and subject to scrutiny.
We are delivering integrated communications programmes at national, regional and local level for a wide range of Public Sector organisations providing all the components of an integrated contact programme:
- Direct mail and targeted email marketing
- SMS mobile marketing and response management
- Logistics and fulfilment
- Social media monitoring and strategy
In addition Callcredit work with a variety of Public Sector clients to help them improve the quality and insight within their citizen databases through data cleansing and enhancement with consumer segmentations and targeting data.
Our retail planning and site location service is also used to ensure that Public Sector services are optimally located.
If you would like to speak to one of our dedicated team or receive more information about our range of services, then complete our business enquiry form and one of our Public Sector specialists will contact you shortly.