GeoRisk is a powerful tool to help lenders assess customers more effectively. Developed by Callcredit, GeoRisk has applications in marketing, CRM, credit decisioning and fraud. GeoRisk profiles consumers at a postcode level more accurately than ever before through a unique combination of credit, demographic and public datasets.
Key information regarding credit account payment status, product ownership and geographical penetration is provided to contributing SHARE members.
GeoRisk provides a complete solution based on actual data, aggregated to postcode level. GeoRisk provides a tailored solution to assist with targeting and response activities by delivering a comprehensive guide of every UK household, summarised into three modules.
Callcredit has harnessed state-of-the-art information technology with an unrivalled knowledge of the credit industry's needs to develop a range of innovative information solutions. These solutions are enabling major lenders and a host of other blue chip companies to make better credit decisions, target new customers more effectively and manage existing customers more profitably.
If you are already a Callcredit client and need help or advice on any of our products please call our Helpdesk on 0845 120 1222.
If you've got any questions or would like to talk about your specific requirements, please don't hesitate to contact us.
Callcredit is the UK's most innovative and customer-focused credit reference agency.