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10 August 2007
The Skipton Information Group (SIG) has announced its acquisition of analytics company DecisionMetrics. DecisionMetrics will join the other businesses that make up SIG - Callcredit, EuroDirect, GMAP and SIG’s most recent purchase, online payment service provider, Legatio Technologies Ltd.
DecisionMetrics is an analytics company specialising in the development and implementation of scorecards and affordability assessment. Its unique multi-bureau implementation software, DecisionBureau, de-duplicates and consolidates multiple credit searches, resulting in enhanced credit reports which are then returned in a format to match the lender’s existing systems.
DecisionMetrics' lead Directors are Gary Scott and Andrew Jennings both ex directors of Scorex UK.
Gary Scott, Director, DecisionMetrics commented, “The Skipton Information Group is the perfect partner. It brings the financial strength, stability and resources we need but at the same time enables us to continue to operate independently. Our belief and commitment to multi-bureau solutions is equally shared both by Skipton Information Group and Callcredit and this will provide us with even greater momentum in our endeavour to create a truly multi-bureau credit industry.”
Joining DecisionMetrics and the Skipton Information Group as Strategic Consultants are Graham Platts and Mike O’Connor who previously led Scorex globally. They will also be joining the operational board of DecisionMetrics.
Mike Green, Chief Executive of SIG added, “DecisionMetrics is a key piece in the jigsaw of us realising our vision of becoming the leading supplier of consumer knowledge and information in the UK.”
ENDS
The Skipton Information Group comprises three core businesses: Callcredit, EuroDirect and GMAP Consulting, each of which delivers sophisticated information solutions to satisfy the increasingly complex needs of their clients in the areas of network planning, marketing and credit referencing.
Callcredit (www.callcredit.co.uk) is the UK's most innovative, state-of-the art credit reference agency, with an extensive range of information and value added services for businesses and individuals.
EuroDirect is widely recognised as an innovator in the provision of both easy-to-use and cost-effective marketing information and systems. The company specialises in delivering the advantages of consumer segmentation, profiling, analysis, modelling and targeting to a wide audience and also provides services in data supply, database building, cleansing, enhancement, management and hosting.
GMAP has over 20 years experience in retail, automotive, petrol forecourt and financial services and specialises in helping both UK-based and multi-national organisations develop their retail networks, sales territories and market channels to be more efficient and profitable, by understanding the market dynamics that exist between consumers and retailers
For more press information contact:
Steve Clark or Jo Gill at Source Marketing Communications, Aspect Court, 47 Park Square East, Leeds, LS1 2NL. Tel: 0113 380 1644, Fax: 0113 380 1630, E-mail: steve@sourcemc.co.uk or jo@sourcemc.co.uk
