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20 January 2006
The implementation of chip and pin technology, largely to defeat fraud, is proving popular, according to anew survey.
Alliance & Leicester (A&L) found almost 90 per cent of those questioned are in favour of the new technology, an increase of 32 per cent compared with last year.
When asked about the technology's effectiveness against fraud, 60 per cent agreed that it was having a positive impact.
"A year on from chip and pin the overwhelming majority of consumers are comfortable with using the system, and recognise the benefits it has brought in terms of fraud reduction," remarked Simon Ripton, current account manager at A&L.
"But it isn't just the security benefits, 52 per cent also say that chip and pin has speeded up transactions - which has to be beneficial to consumers and retailers alike," Mr Ripton added.
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