


01 November 2007
75% of consumers believe that they’re not responsible for overindebtedness, according to a survey by credit reference agency Callcredit. 1
With recent Bank of England figures showing that consumer debt has risen by £1.35bn in the last month alone, the findings are a worrying warning to consumers who may be tipping into over-indebtedness.
Owen Roberts, Head of Callcredit Consumer comments: “It is important to remember that responsible lending goes hand in hand with responsible borrowing. Consumers need to look closely at their own borrowing habits and take control of their finances.
“Instead of worrying about who is to blame, as individuals we need take responsibility for our own financial wellbeing. My advice to people who feel that they are struggling with repayment commitments is to assess their debts by checking their credit report; they should then contact their lenders to discuss a suitable repayment plan.”
Consumers in the East of England are the most likely to take responsibility for affordable borrowing with 22pc saying that customers’ should be held accountable for determining the affordability of their borrowing. This figure falls dramatically to just one in ten consumers in London.
Callcredit’s Debt Control Tips
1 Research was conducted online by YouGov in September 2007 and the total sample size was 2,105 adults
ENDS
Results of independent study carried out by YouGov on behalf of Callcredit.
69pc of consumers in the North East believe that they are not responsible for overindebtedness
66pc of consumers in the North West believe that they are not responsible for overindebtedness
64pc of consumers in Yorkshire and the Humber believe that they are not responsible for overindebtedness
63pc of consumers in the East Midlands believe that they are not responsible for overindebtedness
66pc of consumers in the West Midlands believe that they are not responsible for overindebtedness
71pc of consumers in the East of England believe that they are not responsible for overindebtedness
65pc of consumers in London believe that they are not responsible for overindebtedness
72pc of consumers in the South East believe that they are not responsible for overindebtedness
64pc of consumers in the South West believe that they are not responsible for overindebtedness
63pc of consumers in Wales believe that they are not responsible for overindebtedness
62pc of consumers in Scotland believe that they are not responsible for overindebtedness
Research was conducted online by YouGov between 2007 and the total sample size was 2,105 adults.
For further press information contact: Jane Fordham, Katie Moore or Sophie Smith at the Callcredit Press Office on 0207 067 0600 or callcreditpr@golinharris.com
